Eagan’s Soft Opening Sets the Stage for a Strong Grand Opening

This Monday marked an exciting milestone for Simple Plan: the soft opening of our Eagan, Minnesota location.

From the moment the doors opened, the energy was electric. Local customers came through for in-store promotions, and our friends at Fit Butters (fitbutters.com) joined us to sample their premium nut butters — a hit with visitors and a perfect complement to our nutrition-first mission.

Behind the scenes, the results were equally impressive:

• Systems worked flawlessly, from ordering to fulfillment, reflecting the strength of our operational model.

• Staff executed seamlessly, showcasing the training and processes that make Simple Plan scalable.

• Customers left excited, engaged, and eager for what’s next.

With a strong first day behind us, our focus now shifts to September, when we’ll celebrate with a grand opening and VIP party. This event will not only spotlight the Eagan location to the community but will also serve as another demonstration of the Simple Plan model in action.

For investors and future franchisees, the Eagan launch is proof of concept: our systems, support, and brand can deliver from day one — and only get stronger from there.